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7 Ways To Develop A Unique Brand For Your Blog
With the blogosphere churning out nearly 1 million posts every 24 hours, an unstoppable river of content flows over the web daily. It’s daunting, especially if you’re new to online publishing. The good news is it’s still very possible to succeed, even if you’re just starti...

Intersection of Search and Social Media
Earlier this week I gave a presentation on the intersection of SEO, online PR and social media to a great mix of people (mostly agencies) at a SEMPO Arizona event. The SEO/PR/Social topic is an interesting mix due to the convergence that’s been happening over the past 2-3 years and of course,...

How Direct is Social Media Marketing?
I had nice back and forth with Brian Clark of copyblogger on Twitter last week about direct marketing and social media. Ultimately it was more an issue of perspective and semantics but there were some great points about the intersection of direct marketing on the social web. I’ve been an adv...

Influencing The Social Web: Agility Is A Factor

How agile is your marketing? Do you have layer upon layer of a...

Strategic Link Building for SEO
Not many in the Search Engine Optimization game would argue that link building isn’t tactical. The problem is, approaching link building as an end goal and tactically, is very much like a hamster running in it’s cage. That’s what many mechanical SEO consultants do: Chase links on...